Director of Business Development Center, Panasonic R&D Company of America
Norihiro is Director at Silicon Valley Business Development Center of Panasonic R&D Company of America (PRDCA), a divisional company of Panasonic Company of North America. At PRDCA, he focuses on startup incubations and assesses business opportunities for Panasonic. He is actively working with several Silicon Valley and East Coast accelerator programs, such as Plug and Play Tech Center, StartX, Hourse/UC Berkeley, ERA, as well as various VCs for inter-corporate collaborations.
Norihiro has been working at Panasonic for 17 years. He first joined the new business development team of B2B audio and video related system in Federal, Public Safety, and Surveillance. At that role, he served as a liaison between NPA Japan and several U.S. law enforcement institutions on new business innovation of Public Safety.
Norihiro is a Corporate Adviser for Brand & Retail and IoT industries, and has been a Mentor for multiple international programs of Plug and Play Technology Center since 2013.
He is also a Corporate Member of Police Executive Research Forum (PERF) since 2009; Retail Marketing Society (RMS) since 2015; and Mentor for Fashion Tech in Paris, Entrepreneur Roundtable Association since 2016. In addition, he serves as adviser for many Silicon Valley based startup companies.